Grape-culture is commonly referred to as viticulture, which involves the science and techniques of growing grapes for wine making. Other synonyms for grape-culture include viticulture, viniculture, grape farming, and grape growing. Viticulture is the study of grapevines that deals with the cultivation and management of grapevine diseases, pests and development of new grape varieties. Viniculture is a term often used interchangeably with viticulture but with emphasis on the production of wine. Grape farming and grape growing refer to the cultivating of grapes for consumption or sale in markets. Thus, these synonyms help to describe the practice of grape-culture in different contexts.