Microsite is a term that describes a small website created for a specific purpose, often as a supplement to a larger website. However, there are other terms that can be used as synonyms for microsite, depending on the context and the purpose of the website. These include landing page, campaign page, mini-site, subsite, boutique website, satellite site, and niche website. Each of these terms can be used to describe a website that is focused on a particular topic, product, or service. They are often used to target specific audiences and to provide a more focused user experience. Regardless of the term used, the goal of creating a microsite is to drive engagement and conversion for a specific business objective.